Duolingo and gamification as the key to success

With 37 million active users per month in 2021, Duolingo is one of the most popular apps for learning a new language. The ingredients of its success are ease of use, the possibility to make progress even when we’re short on time and a good dose of gamification. In this article, we analyse what gamification is and how it has been used successfully by Duolingo.

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